Entrepreneur-in-Residence

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Entrepreneur-in-Residence

The Office of Economic & Regional Development at SIUC has created an Entrepreneur-in-Residence (EIR) Program, launched in 2017. The EIR Program is established to strengthen existing services of the region while further developing innovation to the entrepreneurship ecosystem, combining high growth startup companies, university technology and regional innovation. The EIR Program’s purpose is to increase employment opportunities, promote innovation and bridge current innovation gaps offering strong mentoring, management support and access to capital investments through experienced EIRs.

ROLE OF ENTREPRENEURS-IN-RESIDENCE

Entrepreneurs-in-Residence work with faculty, alumni and high-potential community businesses offering training, speaking engagements, and one-on-one advisement. EIRs assist entrepreneurs in expanding their businesses and minimizing start-up obstacles. Roles and responsibilities of EIRs include:

-          Developing business ideas.

-          Solidifying business models and strategies.

-          Assisting in technology commercialization and new product development.

-          Identifying go-to market plans.

-          Protecting intellectual property.

-          Evaluating funding needs.

-          Forming strategic partnerships.

-          Advising on talent acquisition and compensation.

-          Connecting regional startups with expert networks.

BENEFITS TO ENTREPRENEURS

SIU faculty, alumni and regional businesses not only benefit from EIRs’ expertise, in addition, they are able to take advantage of networking opportunities, build long-term relationships, foster strategic business outcomes, create more exposure and accelerate their pathway to success.

Meet the Team

Meet the Team
Entrepreneur-in-Residence Summary
Jim Greenwood

Jim Greenwood

Federal Research Grants

Jim Greenwood formed Greenwood Consulting Group, Inc. (GCGI) with his wife in 1996 after many years of operating small consulting, training, and data processing businesses under a host of other names. Jim started his first consulting business while still a graduate student at Harvard University. He has extensive experience in working with small and startup businesses. Two areas in which he has significant expertise are in developing and managing small business incubators and assisting small firms in competing for part of the $2 billion plus Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs. He also has managed a Small Business Development Center (SBDC), in which he counseled and trained literally hundreds of prospective entrepreneurs and small business owners and managers. He has worked with several Federal Laboratories in their technology transfer programs, particularly as those efforts apply to small business and Federal Lab employees seeking to spin off new firms around technology. Greenwood is currently under contract with several major universities to help their faculty compete for SBIR and STTR funding, either as entrepreneurs or as subcontractors and consultants to proposing companies.

Bridget Lescelius

Bridget Lescelius

Marketing

Bridget Lescelius has over 30 years of marketing and advertising experience, working with a range of clients, from small businesses to Fortune 500 companies. She is a vice president at Spark, a marketing agency specializing in providing services to technology clients, providing the development and execution of marketing plans and programs for clients. In addition, she serves as an instructor of advertising at Southern Illinois University. Bridget started her career in Washington, D.C. working at a leading business to business advertising agency. She also held marketing positions at the Institute for Supply Management based in Tempe, Arizona. A native of Illinois, Bridget earned her B.S. in Radio-TV/Journalism from Southern Illinois University, an M.S. in Public Relations from Boston University, and an MBA from Virginia Polytechnic and State University.

Karin O'Connor

Karin O'Connor

Business Strategy

Karin O’Connor serves as Clinical Assistant Professor at Northwestern University’s Kellogg School of Management, where she teaches the school’s “New Venture Launch” and “Growth Strategy Practicum” courses and leads programming related to Kellogg’s Growth & Scaling initiative.

Karin is founder of Chicago-based Perimeter Advisors, a firm that assists owners of promising mid-market companies with planning and execution of value enhancement strategies.  She is also an active investor in early- and growth-stage companies and is a Venture Partner at Serra Ventures, a Champaign, IL-based venture capital firm.

From 2011 until 2014, Karin served as Managing Director of Hyde Park Angles, Chicago’s largest angel investor network.  She invested in fifteen companies with the group and served as HPA’s representative on the boards of portfolio companies FeeFighters, which was acquired by Groupon, Inc. in 2012 and Moxie Jean, which was acquired by Schoola in 2015. 

Karin received her BA in Finance from the University of Illinois, where she graduated magna cum laude and was elected to Phi Beta Kappa.  She earned her MBA from Kellogg, where she was an F.C. Austin Scholar and was elected to Beta Gamma Sigma.  Karin received a CFA (Chartered Financial Analyst) charter in 2007.

James Stapleton

James Stapleton

B2B, B2C Software

Dr. Stapleton is a nationally recognized entrepreneurship educator, coach and customer development expert for creative and technical companies. In 2016 he co-founded carGO, a transportation network company that provides on-demand ridesharing and delivery services in micropolitan regions. carGO was launched in Cape Girardeau, Missouri with plans to scale to dozens of markets in the next 2 years. Dr. Stapleton also is cofounder of Conflux, a predictive customer behavior and loyalty platform that utilizes innovative proximity and analytic tools to drive customer engagement and growth. He co-founded Codefi, a co-working business center in 2014. Codefi has supported 23 technology-based startups that have created over 60 jobs and attracted over $3 million in private and public investment. Codefi has over 170 members representing 74 companies and occupies nearly 13,000 sf in the new Marquette Tower. Dr Stapleton also co-founded the Marquette Tech District and is Executive Director of the Marquette Tech District Foundation. The district is a regional innovation hub integrated into Cape Girardeau’s historic downtown in 2016, through a 25+ million historic development project that includes the renovation of over 145,000 square feet of tech-powered office space, a new private/public fiber optic network, restaurants, and a Marriott Courtyard hotel.